My presentation this week is a short collection of pet peeves and tips for writing survey questions.
Make answers mutually exclusive.
How many days per week do you wear socks?
0–1
1–2
2–3
3–4
4–5
How many days per week do you wear socks?
0–1
2–3
4–5
6–7
BAD
GOOD
If I wear socks three days a week, I don’t know which option I should select in the first example. [...]